Lesson 3-1 Marketing Funnel Basic Overview (Part 1)
One of the most important steps to setting up your online art business is putting together your marketing funnel.
Marketing funnels can be short in duration or very long, based on what you are trying to accomplish.
I suggest an art marketing funnel that runs at least two to three years, with about 90 messages in the total sequence.
You will also be sending special holiday broadcasts that will fall on Black Friday, Cyber Monday, Christmas and other holidays to offer your art and art products on sale. This will add another 10 to 15 messages to the total sequence.
Please watch the video in this lesson to learn the basic ideas about an online marketing funnel.